MailPoet Review: Best Email Marketing Service For WordPress in 2024
MailPoet is a popular email marketing WordPress plugin that helps businesses develop their audience and encourage loyalty by providing useful...
MailPoet is a popular email marketing WordPress plugin that helps businesses develop their audience and encourage loyalty by providing useful...
MailPoet is a popular email marketing WordPress plugin that helps businesses develop their audience and encourage loyalty by providing useful content to customers at every point of the purchasing journey.
MailPoet can handle the majority (if not all) of the tasks that other email sending services can (such as Mailchimp and AWeber). What makes it unique is that you communicate with MailPoet primarily from your WordPress dashboard (it is, after all, a plugin!). The plugin comes with built-in support for WooCommerce transactional emails, as well as the ability to send abandoned cart and follow-up messages.
MailPoet includes a powerful drag-and-drop builder built to be easy to understand and use right away, allowing you to create beautiful newsletters quickly and easily from within your WordPress dashboard.
You can design and schedule marketing emails right from your WordPress dashboard with the MailPoet email plugin. We’ll introduce you to the plugin, go through its functionality, and demonstrate how it functions in this post. You may use MailPoet’s own service (SMTP Plugin) or link the plugin to other SMTP providers (such as SendGrid).
Those features are free, but if you have less than 1,000 email subscribers, you can also use MailPoet’s Premium plan for free. Even when you pass this mark, the price increases as you add more subscribers but it remains cheaper than most other email service providers. You can also delete MailPoet’s plugin logo from your email footer and monitor who opens and clicks on your emails with the premium plan.
If you want to continue using MailPoet and would like access to premium features, you’ll need to upgrade to a paid plan. Though, you can use MailPoet Premium for free when you have email lists of up to 1,000 subscribers.
You don’t need another plugin to create a signup form. Use the intuitive built-in form builder to set up email subscription forms easily on your website. Collect additional personalized data using custom field functionality, such as date of birth, to provide a more personalized experience to your subscribers.
Use an intuitive builder to design beautiful emails, including email newsletters, welcome emails, and confirmation emails. Select from 50 templates to get the latest email sent out even when you have little time. You can also integrate social media icons to encourage loyal subscribers to follow your business on their favorite platform.
Keep track of key email engagement metrics so that you can improve your campaigns with every email that you send.